I Write Copy That Sells. Or Your Money Back.

Copywriter from the trenches. From the school of hardknocks.

Thursday, November 02, 2006

Do you want fries with that?

This is your friendly neighbourhood copywriter and

marketing consultant Edward Santosh coming to

you with today's edition of podcast titled:

Do you want fries with it?

This is part 3 of 5 part series on

How To Improve Your Bottom Line?

Ever been to Mcdonalds?

Ever ordered a Burger?

Do you remember what the order taker asked you?

"Do you want fries with that Sir?"

That's an up-sell.

But it's so ingrained in their system,

now no one would go for the burger alone.

Do you do that in your business?

When some one orders something from you,

do you have an upsell to go with it?

Think about it.

Do something about it.

This is Edward signing off and see you tomorrow.

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