I Write Copy That Sells. Or Your Money Back.

Copywriter from the trenches. From the school of hardknocks.

Friday, December 01, 2006

4 Easy Ways To Shock Proof Your Business?

With a caveat...

That is you have to implement all 4 of them.

Before that, I want to ask you a question:

God forbid this happens.

But, let's assume it happens to you.

You have been advised complete bed rest for the

next 6 months. Ok Make it 12 months.

Do you think your business will survive your

absence that long?

I'll let you imagine that for a moment.

Ready?

I thought so.

a.Do you have proper systems and structure in place?

Everything is so very well documented and properly

structured that it works on auto pilot?

b.Do you have a line of products to sell your

existing clients that they'll keep you in

business even if you are not there?

c.To make the above two work, do you have

the followup system designed & tested so that

it functions flawless?

d. Last but not the least, does your sales

material sell? Does it convert well so that

you can take a prolonged absence from your

business, yet your business feeds you and your

children month in month out?

Think about it.

Do something about it.

Of course, you know where to get your

sales letters & your web copy written right?

Yes. That's me. Your friendly neighborhood copywriter

and marketing consultant Edward Santosh.

Skype me or shoot me an email.

That's at the very top of this blog

you know.

See ya tomorrow.


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